At IBC2017, our CEO Dave Cole sat down with the IABM’s Ben Dales to talk about media asset management, the latest advancements in our Curator platform and our presence at Europe’s leading media, entertainment and technology show.
Dave spoke to Ben about how the flexible and scalable nature of Curator enables creative businesses to make the most from their assets. Whether focused on ingest and acquisition of assets or post-production and management of content, Curator can be deployed in a way to best suit the end user.
As more users recognize the benefits of off-premise deployments, we’re seeing more of our customers shift towards cloud- or hybrid-based MAM systems. Because Curator is built on a suite of microservices, it’s always been easy for us to take advantage of new technology developments, meaning we are already rolling it out in the cloud or in an on/off-premise deployment.
And while cloud was the talk of the town at the show because it benefits users by connecting remote workers and content workflows, it’s really down to what works best for each customer – on-premise, off-premise or hybrid.